Taken directly from the press release:
American Apparel Nail Lacquer is priced at $6 per bottle and is available in a 3-pack for $15. It will be sold at American Apparel stores worldwide as well as online. The nail polish is DBP, toluene and formaldehyde-free. The full color palette, ingredients and photographs can be found in the American Apparel web store.
Looking at the first picture, I am most interested in that mint green (Office) and that gray next to it (Factory Gray) on the top row. I found out from the press release that "Office -- was matched to the color of an accounting notepad found on the seventh floor of American Apparel's headquarters. Factory Grey is the actual shade used to paint all floors of the company's manufacturing operations." I think that's pretty cool, so I want to get my hands one some of these. source
If you're interested, you can check out swatches or order these on American Apparel's website.